SAVILLS

The Savills Magazine, as it used to be called, was like the other estate agents at the time and featured a large photograph on the cover and the logo. By creating a new magazine called 'Aspects of Property', Savills became the first main agent to have a magazine which actually looked like a real magazine and not a free giveaway. Presenting this idea met with some trepidation but ultimately was a great success and other agents soon followed the same path.